Privacy Policy

1. Introduction

Launchwork Digital ("we", "us", or "our") is committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or engage our services.

We are a UK-based digital agency operating from London, United Kingdom, and we comply with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. Data Controller

Launchwork Digital is the data controller responsible for your personal data. If you have any questions about this Privacy Policy or our data practices, please contact us at:

3. Information We Collect

We may collect and process the following types of personal data:

3.1 Information You Provide

• Name and contact details (email address, phone number)
• Company name and business information
• Project requirements and communications
• Payment and billing information
• Any other information you choose to provide

3.2 Information Collected Automatically

• IP address and browser type
• Device information and operating system
• Pages visited and time spent on our website
• Referring website addresses
• Cookie data and similar technologies

4. How We Use Your Information

We use your personal data for the following purposes:

• To provide, maintain, and improve our services
• To respond to your enquiries and communicate with you
• To process payments and manage client accounts
• To send relevant updates, newsletters, and marketing communications (with your consent)
• To analyse website usage and improve user experience
• To comply with legal obligations
• To protect our rights and prevent fraud

5. Legal Basis for Processing (GDPR)

Under the UK GDPR, we process your personal data on the following legal bases:

• Contract: Processing necessary for the performance of a contract with you
• Consent: Where you have given clear consent for us to process your data for a specific purpose
• Legitimate Interests: Processing necessary for our legitimate business interests, provided these do not override your rights
• Legal Obligation: Processing necessary to comply with a legal obligation

6. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your browsing experience. Cookies are small text files stored on your device that help us:

• Remember your preferences and settings
• Understand how you use our website
• Improve our services and user experience
• Provide relevant content and advertisements

You can control cookie settings through your browser. However, disabling certain cookies may affect the functionality of our website.

7. Third-Party Services

We may share your information with trusted third-party service providers who assist us in operating our business, including:

• Website hosting and cloud services providers
• Analytics services (e.g., Google Analytics)
• Payment processors
• Email service providers
• Customer relationship management (CRM) systems

These third parties are contractually obligated to protect your data and use it only for the purposes we specify.

8. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, including to satisfy any legal, accounting, or reporting requirements. The retention period may vary depending on the context and our obligations, but we typically retain:

• Client project data: For the duration of our business relationship plus 6 years
• Financial records: 7 years as required by UK law
• Marketing consent records: Until consent is withdrawn
• Website analytics data: Up to 26 months

9. Your Rights Under GDPR

Under the UK GDPR, you have the following rights regarding your personal data:

• Right of Access: Request a copy of your personal data
• Right to Rectification: Request correction of inaccurate data
• Right to Erasure: Request deletion of your data ("right to be forgotten")
• Right to Restrict Processing: Request limitation of how we use your data
• Right to Data Portability: Receive your data in a portable format
• Right to Object: Object to certain types of processing
• Right to Withdraw Consent: Withdraw consent at any time where processing is based on consent

To exercise any of these rights, please contact us at [email protected]. We will respond to your request within one month.

10. Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. These measures include:

• Encryption of data in transit and at rest
• Secure access controls and authentication
• Regular security assessments and updates
• Staff training on data protection

11. International Data Transfers

Some of our third-party service providers may be located outside the UK or European Economic Area. Where we transfer personal data internationally, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses approved by the UK Information Commissioner's Office (ICO) or transfers to countries with adequate data protection laws.

12. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal data from children. If you become aware that a child has provided us with personal information, please contact us immediately.

13. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. We will notify you of any material changes by posting the updated policy on our website with a new "Last updated" date. We encourage you to review this policy periodically.

14. Complaints

If you have concerns about how we handle your personal data, please contact us first at [email protected]. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK's supervisory authority for data protection: